Dec
06

Google And Duplicate Content! Content! Content!

his is a comparison of Google Maps and also Telephone Directory for the consumer. The 2nd short article is a comparison for business proprietor. However, it would serve the business owner well to take a look at the consumer discussion due to the fact that the important things that affect the customer can have a significant influence on the business proprietor.

The simplest means to contrast these two solutions is to have a look at a real world scenario and see just how the two entities stack up. Now if you are saying, “Wait a min, what are you doing contrasting Google Maps with the Yellow web pages? They aren’t also the exact same thing.” That’s easy to understand. In the beginning glance they appear various, maps as well as yellow pages.Maybe Google made a mistake. Google Maps was formerly know as Google Resident Browse. In Neighborhood Browse you could seek out businesses as well as obtain telephone number and also instructions. Google possibly changed the name to Google Maps because Maps is a much more comprehensive term and encompasses all that Google is performing with their maps. Profits, Google Maps is a superb phone directory site.

So, our real world circumstance. Let’s say that we are searching for a cosmetic dental expert is Santa Monica, Ca that takes Saturday early morning appointments.Let’s beginning by browsing to YellowPages.com. We are greeted with an enjoyable internet site and also what instantly leaps out at us are 2 text boxes. One claims Discover and the various other states place. I’ll start with a basic search. Under Discover I get in Dental expert and also various other Location I enter Santa Monica.

Quickly the YellowPages returns a brand-new websites with eleven various categories. I remain in good luck. One of the classifications is Dentist – Cosmetic Dentistry. I check package and click the Locate button at the end of the page. I’m then greeted by one more page as well as initially I’m a bit confused. I see one dental practitioner listing on the right and this dental professional is in Thousand Oaks, quickly greater than 25 Buy Google Reviews miles away. This definitely isn’t what I’m searching for. Wondering if I entered the correct details my eyes begin to scan the screen and in the left column I initially notice a checklist of cities, Agoura, Agoura Hills, Beverly Hills, Calabasas, and so on. My ideas are it should be much easier than this. I’ve already gone into information as well as I’m two clicks right into the search as well as I do not seem to be extremely close to the locating a dental expert in Santa Monica.

After that at the top of the column on the left I discover that I can improve my search as well as there is text in black letters that does not appear like a web link however says Santa Monica Listings Only. I click the link and most likely to my third websites and I see a checklist of dental professionals. The top dental expert resembles a paid listing. The telephone number is provided with a web link to automatically dial it from a cellphone. There is additionally a web link to the dental practitioners website, a banner advertisement and also web links to a lot more details about the dental practitioner like the product Buy Google Reviews or services that he uses and also for how long he has remained in service.Beneath the paid listing are the regular listings which seem to be detailed alphabetically. These listings consist of the dentists name, the address as well as the telephone number. There is additionally a link to a map as well as more info.

At the extremely bottom of the listing is a web link to send the info to a smart phone (great). Thre are also web links to Map It, Email it, Obtain Instructions, Conserve the Listing and also Save a note if you have a YellowPages account (very nice)Up until now there is enough info to telephone. The phone number is detailed. However I intend to discover an aesthetic dental expert so I click on the Dental professional name. This opens up a brand-new website that has the same standard information plus some Company Details which includes General Info, Maps as well as Instructions, as well as User Reviews.

Allow’s now consider the same search on Google Maps and also contrast the two. I browse to maps.Google.com and am welcomed with a rather acquainted looking user interface given that I do every one of my searches on Google anyway. There is just one search box so I merely get in “aesthetic dental professional santa monica” and click Search Maps.Google quickly returns the leading 10 search engine result. The dental offices are noted on the left side of the page with alphabetically lettered location pens and a big map is on the best side showing where each of the dental workplaces are located.

I currently feel much better regarding Google. There was one search box. I really did not have to enter business group in one box and also the area in another. Also, I have instantaneous outcomes and in the right city. I really did not have to pick from a food selection of various types of dental expert and then refine the search again by city. Now Google appears a lot easier to use.Like the Yellow Pages there is a paid listing at the top of the listing. Nonetheless, it’s noticeable that this listing is a paid advertisement because it has a different history shade. This clearly separates the paid listing from the organic search engine result. Under the paid listing are the leading 10 search results page lettered from A to J.

These listings aren’t indexed as well as seem in random order up until you learn that Google returns results which it assumes are the most pertinent to the search words utilized. A listing includes the name of business, the address, and also phone number. If a dentist has a customer evaluation there is a blurb from the testimonial underneath the listing.If you click business name or the lettered place marker a big information box almost resembling an anime bubble launches from the corresponding area pen on the maps. This location pen includes the exact same standard info regarding the business plus a web link to business internet site if business has one.

This is wonderful. If there is a dentist that looks attractive I can click a link to his or her site and obtain much more information. True, the paid oral advertisement on YellowPages.com had a link to that dental expert’s website yet none of the other dental practitioner had a web link. That’s possibly due to the fact that at organizations on Yellow web pages need to pay a costs to get a web link. Since this solution is totally free on Google, much more dental expert will certainly have web links which suggest there will certainly be a lot more information for customers.

If you click on the Even more Information in the information box a brand-new food selection appears that has several of the exact same information supplied by YellowPages.com like testimonials as well as details, however there are likewise four attributes below that YellowPages.com doesn’t have; images, video clip, individual material as well as web recommendations. Of the 4 I specifically like the pictures as well as video clip. Although few organization are making use of video clip yet, more are sure to catch on to this chance as well as offer a wealth of info about their service.

In summation I like Google maps greater than YellowPages.com. It is much easier to use, you can obtain the precise details that you want with less clicks, it allows business owner to present images and also videos. YellowPages.com is excellent. A nice clean specialist user interface. But it’s even more time taking in to initiate a search, typically needs too many clicks to locate the specific details you are searching for and also does not enable normal organizations to link to internet sites unless they pay a costs. Two functions I really such as on YellowPages.com is the capability to send out a business listing to a smart phone and the abilitiy document personal notes on a service listing.